Why I am a Marketing Hypocrite


 Marketing Strategy PhotoPRACTICE WHAT YOU PREACH
I didn't start my business with the intent to be a marketing hypocrite, but as I reflect on the last two years of my business I realized I might have an issue. The issue isn't that I didn't HAVE a marketing strategy and plan. I had and executed a plan quite well for the first 12-18 months. As I got clients and business, like most business owners, I got busy. And, somewhere along the line I stopped following my own strategy entirely. This is not uncommon in small or large business.


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Women Leading Men: A Man’s Perspective


John Boggs Photo

I am so honored to have my friend and mentor John Boggs as my first ever guest blogger. I met him at a networking event a year ago, and have been fortunate enough to get together with him on a couple more occasions since. I so respect not only his impressive background, but his unique perspective and way of looking at business leadership and strategy. 

John is a retired Marine Officer, former Vice President of a major Washington, D.C. non-profit, and partner in both a government contracting company, and an international business development company, Fortitude Consulting.  He has a distinguished record of providing executive level leadership and strategy for large, complex organizations and operations. And I know you'll enjoy reading about his experiences with women in leadership positions in corporate America, the military and life. 

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