I heard this again today, and it ruffled my feathers, like it has many times before. People say, "I have a website" that’s enough! A Website is NOT a Marketing Strategy!
Having a website really means nothing in today's world. YOU MUST HAVE A WEBSITE. It's non-negotiable. But, that's not a strategy. That's not a plan. That's not where you stop. Today, having a website is like a business card was in the 90''s. But, unlike business cards, a website meets and greets a higher volume of your prospects and has an opportunity to sell you like no other.